Americans plan to spend $87 on Valentine's Day, down 44% from last year—what their 'ideal gift' looks like
- Posted on February 13, 2026
- By CNBC
- 5 Views
Americans plan to spend $87 on Valentine's Day, down 44% from last year—what their 'ideal gift' looks like
As budgets tighten, Americans are cutting their Valentine's Day spending on significant others by nearly half, according to a new survey.
