Amid rising gold prices, 9kt jewellery finds footing in the affordable jewellery segment
- Posted on September 12, 2025
- By Financial Express
- 4 Views

Amid rising gold prices, 9kt jewellery finds footing in the affordable jewellery segment

Soaring gold prices are pushing Indian consumers towards more affordable 9-carat gold jewellery. With new government hallmarking standards and growing consumer trust, this lower-carat segment is gaining popularity.