Big Ten and SEC study: Pooling TV rights ‘dangerously unworkable’ and not as profitable as suggested
- Posted on February 26, 2026
- By Chicago Tribune
- 7 Views
Big Ten and SEC study: Pooling TV rights ‘dangerously unworkable’ and not as profitable as suggested
A study commissioned by the Southeastern Conference and the Big Ten concluded that allowing conferences to pool their media rights would generate less revenue than if the leagues continue the decad…
