China’s liquor capital faces long march to rebirth as ‘liquid gold’ glory wanes
- Posted on November 24, 2025
- By South China Morning Post
- 2 Views
China’s liquor capital faces long march to rebirth as ‘liquid gold’ glory wanes

In Maotai town, baijiu producers diversify offerings while expanding to markets such as Hong Kong and Southeast Asia amid a culture shift and economic challenges.