Ford enters race to offer eyes-off driving tech, starting with $30,000 EV in 2028
- Posted on January 8, 2026
- By CNBC
- 5 Views
Ford enters race to offer eyes-off driving tech, starting with $30,000 EV in 2028

The target brings Ford into a race against competitors such as Tesla, General Motors and Rivian Automotive to develop and broadly launch such systems.