Gen Z spends hundreds a month on 'treat culture,' justifying it with the challenges of daily life—but that's a 'slippery slope,' Bank of America says
- Posted on December 26, 2025
- By Fortune
- 5 Views
Gen Z spends hundreds a month on 'treat culture,' justifying it with the challenges of daily life—but that's a 'slippery slope,' Bank of America says

The generation has shared in droves on social media about the little ways they’re treating themselves