How a New Generation of Designers Are Promoting, and Protecting, Their Names
- Posted on February 27, 2026
- By Vogue
- 5 Views
How a New Generation of Designers Are Promoting, and Protecting, Their Names

EB Denim’s Elena Bonvicini is partnering with Everlane under her own name, rather than her brand. She’s part of a generation of founders focused on building personal profiles.