Increasing Customer Engagement with Two-Way Text Messaging

  • Posted on January 30, 2026
  • By International Business Times
  • 2 Views
Increasing Customer Engagement with Two-Way Text Messaging

SMS marketing has had a bit of a resurgence of late, and for good reason: it works. And far better than some other trendy channels, like social media or AI-driven website chat widgets. SMS messaging can be used in conjunction with other methods, with the two-way approach being the most effective
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International Business Times

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