Ladies lead the brand game: Women celebs outshine men in endorsement growth
- Posted on September 29, 2025
- By Business News Today
- 3 Views
Ladies lead the brand game: Women celebs outshine men in endorsement growth
Female stars are rapidly gaining ground in India's celebrity brand world, with their combined brand value soaring by 29% to $594 million, significantly outpacing men's 2% growth. This shift is evident in increased brand endorsements and stronger digital engagement, redefining influence in the endorsement ecosystem.
