'Made in France' clothing manufacturers struggle to survive amid competition from fast fashion
- Posted on November 7, 2025
- By Le Monde
- 3 Views
'Made in France' clothing manufacturers struggle to survive amid competition from fast fashion

French brands are struggling to keep their factories running and sell their products, squeezed by competition from low-cost fast fashion brands like the Chinese giant Shein. To survive, some are turning to direct sales online.