Rs 10-cr apartments? Who is driving India’s luxury housing boom? What are the alternatives?

Luxury apartments across India are witnessing unprecedented demand, powered by high-net-worth individuals (HNIs), non-resident Indians (NRIs), and a new class of first-generation affluent professionals. The post-pandemic mindset has shifted homebuying priorities from location alone to space, privacy, and a “home-as-sanctuary” lifestyle.For many elite buyers, luxury housing is no longer aspirational — it is strategic wealth allocation. India’s luxury housing boom: Who’s driving it in 2026?