The Scoop with 66°North’s Helgi Óskarsson: A Third Store in an Iconic Location
- Posted on March 20, 2026
- By Vogue
- 5 Views
The Scoop with 66°North’s Helgi Óskarsson: A Third Store in an Iconic Location
This week’s guest is Helgi Óskarsson, CEO of 66°North. 66°North was founded in 1926 in Iceland by a man called Hans Kristjánsson. He wanted to make clothing that protected Icelandic fishermen and other workers from the extreme weather of the North Atlantic.
