Way past its prime: how did Amazon get so rubbish?
- Posted on October 5, 2025
- By The Guardian
- 2 Views
Way past its prime: how did Amazon get so rubbish?
Sick of scrolling through junk results, AI-generated ads and links to lookalike products? The author and activist behind the term ‘enshittification’ explains what’s gone wrong with the internet – and what we can do about it
