When fashion goes on tour: 'Your brand is showcased by the king or queen of pop'
- Posted on June 28, 2025
- By Le Monde
- 2 Views

When fashion goes on tour: 'Your brand is showcased by the king or queen of pop'

From Beyoncé, who performed in Paris in June, to Billie Eilish and Dua Lipa, global pop stars constantly put on new outfits in their massive shows, offering brands a global showcase.